Here at Digital Annexe we are pleased to be offering Google Analytics courses for analysts of all backgrounds and experience. We are digital analytics specialists with a global presence - and our team of fully Google Analytics Certified professionals are raring to start training you in Google Analytics.
Everything we do is based on analytics and actionable insight, using our understanding of consumer behaviour to deliver real results for our clients, who have included Mercedes-Benz, Massey Ferguson, Laura Ashley, and more - and we want share our expertise with you.
Using the Google Analytics interface, dashboard, and advanced segments efficiently for effective data analysis.
Learning how to track campaigns, search (paid and non-paid), email, social, display, affiliates, and more.
Understanding visitor behaviour, channel and platform performance so that you can utilise the tool to get data driven actionable insight.
Identifying quality traffic and drivers of revenue and conversions to action.
From tracking the mobile apps to the utilisation of Google Tag Manager, the training will cover everything you need to know to measure your business KPIs.
Includes all the essential learning required to get started.
HALF DAY£249+VAT BOOK NOW
Attendees on this course will typically have limited to no Google analytics experience and need to learn & advance basic Google Analytics skills as above. In particular, if you want to exploit the tool’s capabilities for general reporting purposes, this one is for you.View the full course details
Includes all of the basic course above plus the following.
FULL DAY£359+VAT BOOK NOW
Attendees on this course will typically have basic web analytics experience and understanding of the interface to advance their Google Analytics skills. This will equip you to exploit the tool’s capabilities for your day-to-day digital marketing reporting and optimisation.View the full course details
Includes all the basic and intermediate course plus the following.
1.5 DAYS£479+VAT BOOK NOW
Attendees on this course will have good knowledge of the Google Analytics interface and already know how to break data down. This course is aimed at those who are willing to learn how to break down this data even further, ready for segmented analysis. In addition to this, attendees should also have basic or some knowledge in handling coding/tagging. If you are the one who will be looking at your company’s tagging and tracking this one is for you.View the full course details
Includes all the basic, intermediate and advanced course plus the following.
2 FULL DAYS£779+VAT BOOK NOW
Attendees on this course will typically have experience in coding and are in the technical expertise field. This course is aimed at those who want to understand how data is captured “behind the scenes” in Google Analytics for data accuracy involving really technical stuff. If you will be implementing the tagging/tracking along with technical developers for your digital assets, this is the one for you.View the full course details
With over 11 years’ experience in Digital Marketing, and a Statistics Doctorate, Dr Karandeep Singh is a specialist in digital analytics and insights. Karandeep is an active member of the Digital Analytics community, and as a results-orientated digital professional, he has vast experience in presenting innovative digital analytics strategies & workshops at conferences, meetings, and summits, across the globe. Currently Karandeep is the Head of Analytics & Insights at Digital Annexe.